Advertising
Student Insider is the one-stop resource guide for University of Arizona students, faculty and staff to access important campus information, connect with the university community, and receive discounts from popular university area businesses. Student Insider is unparalleled in content, scope, readership, and reach in the university community. The publication is produced bi-annually (Fall and Spring semesters). The interactive edition (both online and mobile) at StudentInsider.com enables readers to not only access the entire publication and its content online, but to also link directly to advertisers’ websites – thereby increasing advertising/brand effectiveness and e-commerce activity.
Whether using Student Insider to locate which restaurants deliver subs, sandwiches and pizza, what bars offer specials on any night of the week, where to shop to purchase the latest clothing and shoes, find a particular retail shop or service, make an appointment for beauty, tanning, health or fitness services, find local entertainment, and even locate apartments, homes and accommodations, Student Insider covers it all!
THE MARKET
University of Arizona students, faculty, and staff account for approximately one billion dollars in annual spending in the Tucson community, making them one of the most desired and powerful consumer demographic groups. Moreover, not only do college students make the majority of their daily food, retail, and service-related purchases within the surrounding university community, they first establish lifelong buying habits while attending college. The most effective and cost efficient way to expose your business to University of Arizona students, faculty and staff is to advertise in the one medium highest in quality, richest in content, that students, faculty and staff reference many times daily – Student Insider. Unlike the short life span of newspaper ads, coupon-only books and flyers, Student Insider enables your business to send this powerful demographic a permanent advertisement message for an entire semester, enhancing brand and customer loyalty.
CIRCULATION/DISTRIBUTION
60,000+ printed publications are distributed annually (30,000+ each semester) throughout the University of Arizona community. The interactive edition (both online and mobile) at StudentInsider.com expands the reach to many thousands more readers. Student Insider publications are directly distributed to every residence hall student at move-in (approximately 7,500) and students living at the largest off-campus student apartment communities (approximately 6,500). Additionally, Student Insider is hand-distributed during the first week of each semester to over 16,000 students at the Arizona Student Unions, to the entire Greek system, at numerous other on-campus distribution points, and through participating university area businesses.
Contact us today to learn more!